Smoked wild Alaskan
salmon from Maison Steur a roaring success
The smoked wild Pacific Alaskan
salmon from the Maison Steur range is a resounding success.
There has been a drastic rise in demand since Maison Steur’s
inclusion of this salmon in its assortment. The smoked wild
Alaskan salmon of Maison Steur is a product of superior
quality and goes down particularly well with connoisseurs!
Maison Steur obtains its wild salmon through a carefully
selected supplier in Alaska, USA. The supplier complies with
the strict requirements of the Marine Stewardship Council (MSC)
for sustainable fishing. The Alaskan fishermen catch the
wild salmon with lines before processing and freezing the
fish directly on board. This ensures not only excellent
quality but also optimum freshness.
The wild salmon processed by Maison Steur is of the “Red
Sockeye” variety. This type of salmon has deep red flesh
with a fine texture, which brings out the very best in the
smoky flavours. And wild Pacific salmon has an even more
delicate taste than the well-known Norwegian salmon. Salmon
lovers immediately taste the difference!
The smoked wild Alaskan salmon of Maison Steur is - just
like our other salmon products - available in whole salmon
fillets, sliced salmon fillets, and of course, in the
well-known reduced-oxygen packaging with the handy
For more information, please contact
Maison Steur receives
accreditation for wild Alaskan salmon from Marine
Maison Steur is the first of the
VWA-approved smokehouses in the Netherlands to become
MSC-certified for wild Alaskan salmon. This accreditation
highlights the ambition of Maison Steur to actively fight
overfishing in the world's oceans. It also fits in with the
objective of Maison Steur to only supply products that
comply with the most stringent of standards in the field of
environment and hygiene. Maison Steur had previously already
received BRC accreditation, Level 4-A, higher level, from
the British Retail Consortium.
The certification that Maison Steur recently had the honour
of receiving applies to both varieties of wild Alaskan
salmon from the Maison Steur range: the Silver Coho and the
Red Sockeye. Wild salmon is distinguishable from farmed (Norwegian)
salmon by the deep red colour and the fine texture of the
meat, which brings out the best in the smoky flavours.
The MSC (Marine Stewardship Council) is an independent
non-profit organisation, established by the World Wide Fund
for Nature and Unilever and aims to promote and reward
sustainable management of the world's population of fish and
To this end MSC has developed a voluntary and independent
certification standard for renewable and properly managed
fisheries. Fisheries that meet the standards and producers
who employ sound processing methods for these fish products
may, after a successful audit, display the MSC logo on their
products. This enables buyers to make the conscious choice
for “protected” fish products. In this manner, producers and
buyers contribute to allowing future generations to also
benefit from the riches provided by the world’s oceans.
Thanks to the wider availability of MSC-protected fish
products, more and more buyers are choosing for fish and
shellfish displaying the MSC logo. MSC is already widely
established outside our country’s borders. In countries such
as Germany, Great Britain and the US, a significant share of
the fish consumption comes from an MSC supplier and this
share is growing rapidly.
Maison Steur achieves even
stricter BRC certification
Maison Steur’s efforts towards the highest quality and product
safety were recently rewarded with a new and even stricter BRC
certification. Since 23 September 2005 Maison Steur may call itself
the proud holder of BRC4 certification, and that at the highest
The granting of the certification was preceded by an extensive
inspection during which the entire company of Maison Steur was
subjected to thorough checks.
Maison Steur had previously also managed to achieve the “Higher
Level” quality certification. For more details, see the article
BRC certification for Maison
Maison Steur has recently been awarded the coveted “Higher Level”
quality certification of the British Retail Consortium (BRC). An extra
recognition of the superior quality and hygiene standards that prevail
at Maison Steur!
The British Retail Consortium (BRC) is an inspection protocol used by
British retailers and lays down a list of conditions that suppliers in
the field of food safety have to observe. The BRC requirements include a
proper quality system, HACCP-based procedures and the inclusion of data
about the region, product, process and personnel entered into the system
(Good Hygiene Practice).
There are two levels on which a supplier can be awarded the BRC Food
Technical Standard: the BRC Foundation Level (basic requirements) and
the BRC Higher Level (additional requirements). The foundation also
issues a number of Recommendations on Good Practice. The assessment will
test compliance with each of these levels, but a company is expected to
at least meet the standards of the Foundation Level. The aim is for the
company to continue improvement efforts until it complies with the
requirements of the highest level.
BRC certification means that a product
simultaneously meets all the requirements set by various British
supermarkets. Because this means cost savings for both producer and
buyer, BRC certification is widely held in high esteem. The European
Retail Organisation (CIES) has now also recognised this standard.
More information: www.brc.org.uk.: